Herman Miller x Logitech G — Unleash Your Play
Here’s a really fun, playful project we created for Herman Miller and Logitech with our longtime collaborators and friends at forpeople.

The brief was to create a series of films and suite of photography for the launch of the Vantum Gaming Chair. We worked with forpeople to develop a narrative that pulled together the design sensibilities of Herman Miller, with the tech, playful edge of the Logitech G brand.

Shot in New York, we teamed up with super-producer Matt Campbell to run the action-packed production. We transformed a modernist house in upstate New York, creating three distinct spaces for the gamer characters, capturing film and photography simultaneously across the three sets, over a couple of days.

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Credits
Agency  forpeople
Associate Director  Ben Capaldi
Account Managers  James Xu & Zara Anderson
Director & Edit  Oldie
Producer  Matt Campbell
Production Manager Luke Trevino
Production Coordinator  Jacob Breland
1st AD  Steven Valle
Director of Photography Evan Trout
Steadicam  Geoffrey Jean-Baptiste
1st AC  Sean Malkovoich
2nd AC  Jade Brennan
DIT Vince Carnevale
Gaffer  Reed Nisso
BB Electric Graeme Dempsey
Spark  Michael ‘Banjo’ Muhollan
Key Grip Danny Green
BB Grip Alex Nelson
Swing Chris Fiore
Set Decorator Reed Wooley
Stylist  Keshia Crosby-Williams
Stylist Assist Maria Vallos
HMU Ewa Perry
HMU Assist Jeanna Paredes
Casting Director Biljana Starcevic-Parrish
Talent Derrell Meyers, Regan Teller & Carmen Algarin
Music & Sound Design  Matthias Müller
VFX/Compositor Javi Marti Q.
Colourist  Connor Coolbear @ ETC