HEAD — What's Your Limit
Two films made as part of HEAD's What's Your Limit ad campaign over the course of two seasons. For the first film, we profiled freeride skier James Heim on his quest for the perfect line. The film gained over 600,000 views on Facebook.

For the second film, made up of a plethora of footage compiled over the course of a season, we followed Aksel Lund Svindal on his journey back from injury and Kjetil Jansrud and Lindsey Vonn's victories in the Méribel World Cup, along with an exclusive look at the precision engineering behind the HEAD ski products. The film gained over 1.7 million views on Facebook.

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Credits
Agency  DesignStudio
Creative Director  Ian Styles
Director  Paul Dixon
DOP, Art Direction & Edit  Oldie
Additional DOP  Field
Producer  Chris Hacking
Music  BXFTYS