HEAD — What's Your Limit
Two films made as part of HEAD's What's Your Limit ad campaign over the course of two seasons. For the first film, we profiled freeride skier James Heim on his quest for the perfect line. The film gained over 600,000 views on Facebook.
For the second film, made up of a plethora of footage compiled over the course of a season, we followed Aksel Lund Svindal on his journey back from injury and Kjetil Jansrud and Lindsey Vonn's victories in the Méribel World Cup, along with an exclusive look at the precision engineering behind the HEAD ski products. The film gained over 1.7 million views on Facebook.
Creative Director Ian Styles
Director Paul Dixon
DOP, Art Direction & Edit Oldie
Additional DOP Field
Producer Chris Hacking